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Choice of International Foreign Market - It makes good sense to focus the bulk of your research efforts on specific foreign markets targeted as your company first choice of export. |
International Import Export Strategy -The manufacturer may decide not to do export marketing by themselves, but prefer to employ a trading house or export agent to act on their behalf in seeking market opportunities, promoting and securing orders. A strategy is just a sophisticated name for a plan and exporting companies should always consider exporting Next Door. |
. An exporter should have one basic plan for exporting, such a plan can be broken down into five basic steps:
1.
Market Research 2. Product design The exporter's products may find easier acceptance in neighboring countries that use the same language and enjoy a similar culture or history. |
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